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Football Audience Analysys - ROIALTY

The Football Audience analysis is based on a Uefa Champions League audience consisting of 10.000 Twitter Users that are following @ChampionsLeague. When analyzing the demographics of this population, we discovered that 86% are comprised of males , and almost 47% are between the age of 25 and 34 , as it can be seen in Figure 1.


The intended primary target market for Phase One are males of all ages, who play football or have identified with and follow football codes. and players recruited for this phase. Primary: Football players looking for extra training during the off season or looking for a career change Existing teams wanting to keep players game fitness Secondary:

Demographic segmentation: How 7 football organisations target ...

In 2015 Real launched Real Madrid Kids Planet, ‘an online virtual world’ targeting 4 to 14 year-olds. Free of charge children register, create their own avatar and play games (train players, complete missions and more). Football is the main focus, but the Real Madrid basketball team is also represented.

NFL dominates fan audience in United States but lacks ...

Kansas City Chiefs. 17h Adam Teicher. NFL dominates in U.S., but it lacks widespread appeal on international stage. Patriots QB Tom Brady has partnered with corporate brands, such as UGG, Movado ...

2019-20 Report: Amazing College Football Popularity ...

College Football on FOX had its most-watched regular season ever, bringing in an average audience of 3,729,000, representing a 12% increase over 2018. ESPN's networks increased their audience year-over-year in every category: the regular season, bowl season, the CFP Semifinals, the CFP National Championship and " College GameDay Built by The Home Depot ," which delivered its most-watched season since 2015.

Marketing To Sports Fans: Viewership & Demographics ...

Statistically, just about three out of every four men in the U.S. are NFL fans. By far, professional football is America’s favorite sport. Earlier this year, Super Bowl LIII racked up 98.2 million viewers. Nearly half of all NFL fans are women (47 percent) and almost one in three NFL fans fall between the ages of 18 and 34 years of age.


TARGET AUDIENCE OFSPORT ARTICLESRyan Quinn. 2. Gender• Generally speaking, sport does not possess a stereotypical gender basedtarget audience however when specific sports, such as football, areconsidered stereotypes are evident. • In the article “Gender Stereotyping in Televised Sports”, it is noted that‘Women’s sports were underreported and underrepresented’.

How to market your football club: Know your fans | Pendle

Show who you really and give your club a sense of humanity and family. Your target market will be more likely to respond to you if they can connect with you. Alternatively, if you’re hoping to impress new sponsors, it helps to know what their principles are so you know whether you’d be a good fit.